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	<title>melaniemcbride.net &#187; Business</title>
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	<link>http://melaniemcbride.net</link>
	<description>education + emergent literacies</description>
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		<title>Web Weekend Vancouver: Magazines get user-centric</title>
		<link>http://melaniemcbride.net/2009/02/25/web-weekend-vancouver-magazines-get-user-centric/</link>
		<comments>http://melaniemcbride.net/2009/02/25/web-weekend-vancouver-magazines-get-user-centric/#comments</comments>
		<pubDate>Wed, 25 Feb 2009 20:01:04 +0000</pubDate>
		<dc:creator>Melanie</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[usability magazines magazine mags2.0]]></category>

		<guid isPermaLink="false">http://melaniemcbride.net/2009/02/25/web-weekend-vancouver-magazines-get-user-centric/</guid>
		<description><![CDATA[ I just returned from another thrilling adventure in innovation at Magazines Canada&#8217;s Web Weekend series in Vancouver.
My talk: &#8220;The Sharing Revolution, &#8221; outlines key trends, tools and barriers to adoption with social and participatory media approaches. I shared the bill on Sunday with fellow content producer and former Tyee marketing manager Lisa Manfield, who [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Heading to Web Weekend Vancouver</title>
		<link>http://melaniemcbride.net/2009/02/06/speaking-at-web-weekend-vancouver/</link>
		<comments>http://melaniemcbride.net/2009/02/06/speaking-at-web-weekend-vancouver/#comments</comments>
		<pubDate>Fri, 06 Feb 2009 08:55:36 +0000</pubDate>
		<dc:creator>Melanie</dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[Business]]></category>
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		<guid isPermaLink="false">http://melaniemcbride.net/?p=419</guid>
		<description><![CDATA[
Excited to be heading off to Vancouver as a speaker at Magazines Canada&#8217;s Web Weekend series for Canadian magazine professionals. This is my second year presenting in the series.

What it is
My talk, “Magazines2.0: The Sharing Revolution,&#8221; concerns existing and emergent issues related to the both the publisher and reader of web2.0 publications. I address current [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Web marketing, analytics and metrics for online publishers</title>
		<link>http://melaniemcbride.net/2009/02/04/web-marketing-analytics-and-metrics-for-online-publishers/</link>
		<comments>http://melaniemcbride.net/2009/02/04/web-marketing-analytics-and-metrics-for-online-publishers/#comments</comments>
		<pubDate>Wed, 04 Feb 2009 21:54:06 +0000</pubDate>
		<dc:creator>Melanie</dc:creator>
				<category><![CDATA[Business]]></category>
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		<category><![CDATA[Publishing]]></category>
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		<category><![CDATA[Teaching]]></category>
		<category><![CDATA[magazines]]></category>
		<category><![CDATA[marketing]]></category>

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		<description><![CDATA[
The Google doc above is a very basic Google docs presentation I created to show to my classes and clients. It&#8217;s essentially a point form overview of the basic considerations for marketing an online publication &#8211; whether it&#8217;s a blog or large scale magazine. Remarkably, many publications that have a strong print strategy still lag [...]]]></description>
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