About

Melanie McBride is a researcher at Ryerson University’s Experiential Design and Gaming Environments (EDGE) lab. See her About page for more information.
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[survey] Social Media: Beyond adoption

By Melanie, on October 8th, 2008

Are we truly past the adoption stage? What are the most significant barriers to adoption? What are the most critical “need to knows” with social media (in your organisation)?

These are a few of the questions I’m asking my social media savvy networks and visitors to my blog in my most recent [...]

My Twitter survey: results

By Melanie, on April 3rd, 2008

About a month ago I created a short Twitter survey. The idea for this survey emerged out of discussions about using Twitter in learning environment and the varied responses I received from students and educators. This inspired me to capture and share these responses in hopes that we might, collectively, demystify this weird new moment [...]